Since 2013

Discover the Timeless Artistry of Makeup by Romana Lai

To New York

Romana Lai: A Global Authority in Beauty and Confidence

The ever-evolving world of beauty finds its muse in Romana Lai, a makeup artist whose career spans over two decades, crossing continents and cultures. From her beginnings in Taiwan to her rise as a celebrated makeup artist in New York, Romana has redefined beauty by blending artistry with individuality, creating looks that resonate far beyond the surface.

From Taiwan to the World

Romana’s journey began in Taiwan, where her fascination with beauty and its transformative power took root. Drawing inspiration from global cultures and trends, she cultivated a unique perspective and honed her craft. Today, based in New York City, Romana’s work reflects not just a career but a mission to empower individuals through beauty.

The “Second-Skin” Philosophy

Romana is renowned for her “second-skin” makeup technique, which enhances natural beauty while delivering flawless, timeless finishes. Her artistry, celebrated in Vogue, Harper’s Bazaar, and ELLE, goes beyond makeup—it’s about storytelling, highlighting the unique essence of every individual.

Celebrity Trust and Fashion Collaborations

Romana’s talent has earned her the trust of icons like Maye Musk, Coco Rocha, and Ashley Graham, as well as appearances at Milan, Paris, and New York Fashion Weeks. Her ability to create bold yet refined looks has solidified her reputation in high fashion and luxury beauty.

Bridal and Event Expertise

Romana is equally celebrated as a bridal and event makeup artist, known for her tailored approach that enhances natural beauty while aligning with a bride’s vision. Her meticulous attention to detail and expertise extend to corporate galas, premieres, and milestone celebrations, where her work balances elegance with individuality.

Empowering Through Beauty

More than a makeup artist, Romana is a creator of confidence. She believes makeup is a tool for celebrating individuality and empowering women to embrace their true selves. Her dedication to bold yet natural beauty continues to inspire and uplift clients worldwide.

Romana Lai embodies artistry, confidence, and empowerment, making her a true leader in the beauty industry.